Beyond walled gardens: Unlocking new paths for UA

Most advertisers focus on Google, Meta, and TikTok — but what happens when competition there becomes too fierce?

In this episode, we explore with Omri Argaman, Co-Founder and CMO of Zoomd how to grow your app through the open internet — using ad networks, SDKs, OEMs, and second-tier social channels to reach untapped users.

You’ll learn how performance-based campaigns help brands reduce risk, combat ad fraud, and enter new markets with a measurable, scalable strategy.

🎧 Discover how to unlock the other 90% of mobile traffic and build smarter user acquisition strategies — outside the walled gardens.


Tags